Portfolio · Selected projects

Hi, I'm Shibangee.

Graphic & UI/UX Designer

I design across the whole surface of a brand — identity, editorial & print, social campaigns and product UI. Below are nine deep dives: four years with the Jamnalal Bajaj Awards, the Bajaj Archive's centenary exhibition and its object range, a UI/UX & brand project in Figma, three years building La Cupula's celebration brand, three years as Hair2Stay's design partner, two years designing Kolkata's Eastern Metropolitan Club through the pandemic, Apollo Clinic's campaign through Covid-19, a 2024 café-lounge launch for Belle Amore, and loungewear brand collateral for Label my.

Shibangee Basu
DESIGN · EVERY SURFACE
7+years of design work
9long-form case studies below
350+creatives shipped across projects
Book → UIprint, campaigns & product design
SELECTED WORK

Nine projects, nine deep dives

Each project opens as its own full case-study page — with a one-click way back here.

Jamnalal Bajaj Awards stage design preview
01 — EDITORIAL & PRINT

Jamnalal Bajaj Awards · 2022–2025

Four consecutive award cycles — commemorative and nomination brochures, citations, invitations, envelopes, press ads and 30-foot stage backdrops.

EditorialPrintLarge Format4-year Run
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Bajaj Archive centenary exhibition and merchandise preview
02 — EXHIBITION & OBJECTS

Bajaj Archive · Freedom to Progress

The centenary exhibition at the Kamalnayan Bajaj Art Gallery — the BAJAJ BEYOND Legacy lockup, the invitation, and a merchandise range translated from one handwoven potli into steel, cork, braid and paper.

Exhibition DesignIdentityMerchandiseArchive
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UI/UX and brand design preview
03 — PRODUCT & BRAND

UI/UX & Brand Design in Figma

A brand identity rebuilt from the logo up, a full marketing-website design, and GenAI product dashboards — iterated version by version in Figma.

UI/UXBrand IdentityWeb DesignFigma
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La Cupula celebration brand preview
04 — BRAND & CAMPAIGNS

La Cupula · 2022–2024

Three years as the design partner of India's igloo-dome celebration lounge — identity, menus, package systems, festive campaigns, outlet launches from Hyderabad to Dubai, a celebrity grand launch and franchise collateral.

Brand IdentitySocial CampaignsMenusHoardings
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Hair2Stay hair lounge design preview
05 — BRAND & PRODUCT COLLATERAL

Hair2Stay · 2022–2024

Three years with Juhu's hair-restoration lounge — a 21-post launch feed, salon menus, standees and a 110-foot storefront banner, coupons, hair-system product design, a 12-page customised catalogue, landing pages and the glass graphics on the lounge's own doors.

Social CampaignsCatalogueProduct DesignLarge Format
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Eastern Metropolitan Club design preview
06 — FESTIVALS & PUBLICATIONS

Eastern Metropolitan Club · 2020–2022

Two years as the monthly design partner of a Kolkata members' club — Durga Puja campaigns, the EMC Rasoi kitchen brand, a full festive calendar in Bengali and English, the club newsletter and annual calendar, exhibition gates and 32-foot event banners.

Festival CampaignsEditorialBengali TypeEvent Kits
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Apollo Clinic Covid-19 social campaign preview
07 — HEALTHCARE CAMPAIGN

Apollo Clinic · Covid-19, 2020

A social-media campaign that kept a healthcare brand present through the pandemic — doctor-safety and emergency-care creatives, mental-health counselling, and the ante- and post-natal physiotherapy flyer that carried the same care into print.

Social CampaignHealthcarePrint2020
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Belle Amore café-lounge launch design preview
08 — BRAND LAUNCH

Belle Amore · Café-lounge, 2024

Launch collateral for a Kolkata igloo-dome café-lounge — La Cupula's sister brand. The blade sign and menu folder, the Curated Café Cravings menu, a 20%-off launch flyer, a welcome standee and the opening booking-open social posts.

Brand ApplicationMenuFlyerSocial
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Label my loungewear brand collateral preview
09 — BRAND COLLATERAL

Label my · Loungewear

Freelance brand touchpoints for a loungewear label built around a sleepy-owl mark — the shopping bag, woven and swing clothing tags, note and thank-you inserts, and a double-sided business card.

PackagingClothing TagsCardsFreelance
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BY CATEGORY

The wider body of work

Individual pieces across the crafts — invitations and US greetings, packaging & product mockups, brand logos, illustration, stationery and card sets, business collateral, events, promotional design and infographics. Open a category to browse it — Invitations, Business and Stationaries are sectioned inside, by occasion, by client and by set. On packaging, tap the label chip to pop the full flat design; invitations marked ▶ play as films.

Invitations
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Invitations

Packaging
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Packaging

Business
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Business

Stationaries
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Stationaries

Illustrations
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Illustrations

Logo
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Logo

Promotional
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Promotional

Events
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Events

US Greetings
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US Greetings

Infographics
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Infographics