Graphic & UI/UX Designer
I design across the whole surface of a brand — identity, editorial & print, social campaigns and product UI. Below are seven deep dives: a UI/UX & brand project in Figma, four years with the Jamnalal Bajaj Awards, three years building La Cupula's celebration brand, three years as Hair2Stay's design partner, two years designing Kolkata's Eastern Metropolitan Club through the pandemic, the personal ones — wedding cards, rice-ceremony invites and keepsakes — and Apollo Clinic's social campaign through Covid-19.

Each project opens as its own full case-study page — with a one-click way back here.

A brand identity rebuilt from the logo up, a full marketing-website design, and GenAI product dashboards — iterated version by version in Figma.

Four consecutive award cycles — commemorative and nomination brochures, citations, invitations, envelopes, press ads and 30-foot stage backdrops.

Three years as the design partner of India's igloo-dome celebration lounge — identity, menus, package systems, festive campaigns, outlet launches from Hyderabad to Dubai, a celebrity grand launch and franchise collateral.

Three years with Juhu's hair-restoration lounge — a 21-post launch feed, salon menus, standees and a 110-foot storefront banner, coupons, hair-system product design, a 12-page customised catalogue, landing pages and the glass graphics on the lounge's own doors.
Two years as the monthly design partner of a Kolkata members' club — Durga Puja campaigns, the EMC Rasoi kitchen brand, a full festive calendar in Bengali and English, the club newsletter and annual calendar, exhibition gates and 32-foot event banners.

The personal ones — Bengali and Indian wedding suites with couple caricatures and custom envelopes, US holiday and seasonal greetings for Lateetud and Techaxis, rice-ceremony invites, save-the-dates, eight full video invitations, a disco baby-shower kit, housewarming cards and framed keepsakes.

A social-media campaign that kept a healthcare brand present through the pandemic — doctor-safety and emergency-care creatives, mental-health counselling, and the #LetsBeResponsible and #HealthCareHero hashtag campaigns.
Individual pieces across the crafts — caricatures and illustration, event design, stationery, promotional and business collateral, infographics and logos. Filter by category, click any piece to enlarge.